AT&T's Ambitious Leap into the Computer Market

It was going to be the year of the UNIX desktop. On March 27th 1984, the telephone giant AT&T announced that they will make computers and compete with IBM. At the centerpiece of AT&T's market strategy was the legendary operating system, UNIX. Powerful and “open”, AT&T saw UNIX as key to beating Big Blue. A year later, they released their first UNIX PC. Guess what happened next? In today's video, that time AT&T attempted to use UNIX to become a computer company.

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