4min chapter

How I Built This with Guy Raz cover image

Raising Cane's: Todd Graves

How I Built This with Guy Raz

CHAPTER

The Ultimate Leverage on Financial Security When Katrina Hit

When Katrina hit, you had 21 of 28 late locations go down in the area. And that cash flow stopped. Luckily, i lived through that. But a, that's what i really learne to boll ancs risk. The chicken sandwich wars was like k f c pop pies, right? It was a chick fallet andd and pop pies when it started. That's a wonder. We're not known for our chicken sandwich, but our sales went up ten and 15 % because people were talking about chicken sandwiches. You know, these companies keep adding and changing and different ideas. They lose their identity. they lose who they are.

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