Jojo Siwa: The Internet’s Court Jester
A Bit Fruity with Matt Bernstein
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JoJo Siwa: A Cultural Phenomenon
This chapter explores the significant impact of JoJo Siwa's brand, particularly her iconic bows and their influence on children's fashion and school policies. It highlights her journey from 'Dance Moms' to becoming a global child star, addressing themes of bullying and the complexities of childhood celebrity. Additionally, the chapter contextualizes her rise within the transition from traditional media to social media, showcasing her impressive work ethic and the creation of her expansive branding empire.
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