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S2 E3: The Easy Way to Make $500,000 A Year / Sniff Collab / Grove Collaborative Decimation
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How to Get the Most Out of Your Ad Attribution Platform
With Apple's ad platform, that might change or might reverse to some extent. I feel like we had an amazing attribution platform in the 2010s and now in the 2020s, we're like regressing when it comes to ad attribution. The next most accurate thing to happen is going to be Apple makes contacts and just sees what people do - then can somehow translate that back to Facebook.
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