
Headspace with Colin Chow, Global Managing Partner at 21st Century Brand, San Francisco
On Strategy Showcase
00:00
The Evolution From Meditation to Mindfulness
Headspace changed its focus from meditation to mindfulness. Founder Andy enriched says the company is focused on improving world's health and happiness. The shift was in response to a competitive landscape, not because they were trying to be an "out-for-meditation app"
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