25min chapter

Sweat Equity by Marketing Examined cover image

How to Build an Ecommerce Brand in 2025 (FROM 0-$100M) with Oren John

Sweat Equity by Marketing Examined

CHAPTER

Navigating the Content Creation Landscape

This chapter explores the transformation of content creation with a focus on location-based content and the success of short video formats from platforms like YouTube. The speakers delve into the importance of audience engagement and the challenges of growing a sustainable income stream for creatives. They also reflect on personal experiences and strategies for standing out in a rapidly evolving digital environment.

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