2min chapter

The Outlier Ventures Podcast cover image

Building a Strong Web3 Community, with Erika Wykes-Sneyd of Adidas /// Studio

The Outlier Ventures Podcast

CHAPTER

Introduction

Erika Wicks is the Global VP at Adidas three Stripe Studios. She has been involved with web three for a few years, but now it's her full-time job. The 30K NFT commercial drop was really a first in terms of sports and lifestyle fashion. We're going to explore how brands can learn from your experience as a first mover.

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