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Trump Says US Talking With China; Alphabet and Intel Report

Bloomberg Businessweek

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Navigating Growth Amidst AI Competition

This chapter explores Alphabet's challenges in balancing growth in its search advertising and cloud services with significant investments in AI, particularly through its project Gemini. It emphasizes the competitive landscape, including shifts towards alternatives like ChatGPT and the impact on Google's core revenues. The discussion also highlights how Google's monetization strategies and diverse ad placements are adapting amidst these technological advancements.

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