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The Art of Earning, Investing and Donating: A Money Management Masterclass | The Money Monday's Podcast

The Playbook With David Meltzer

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How to Determine the Price to Charge to a Brand

If you give your kid $100 when they're born and $1,000 on each birthday, and they're 18 years old, they'll have $2 million. Your money's going to double. So that's the real Tarzan. But more importantly, listen to this, everybody. If you know your bottom line going into any opportunity, then you can make up your perceived value as long as you can articulate the perceived value to exceed what you're asking for.

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