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How AB InBev and Zé Delivery Are Changing Ecommerce in Beverages (139)

The Tech Strategy Podcast

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The Consumer Side of Digital Delivery

A b m f talks about, you know, we don't we look for occasions to celebrate. We look for events, because that's when people drink beer and spirits. It's when they get together with their families. And so we started talking aboutn i really don't have my thinking on this very clear yetbut this idea of, if you look at kupung,. south kareen kupung, which i've talked about, e commerce company, they talk about, our job is to create wow experiences. We want to thrill them. They want to surprise them, not just be a convenient store to go to, like a walmut. That sounds pretty basic as

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