#110 - Writing better emails with data-backed optimization (Will Allred, Co-Founder & COO @ Lavender)
30 Minutes to President's Club | No-Nonsense Sales
00:00
How to Write Longer Follow Up Emails
GONG's published data around follow up emails specifically where they've put this information out that your follow up needs to be longer about four sentences gets 15 times more meetings booked. Will: If I'm following up with just thoughts, question marks, or any feedback on my note, I'm not doing any of the digestion for my reader. Instead, I'm asking them to do it. It creates issues within your outreach analytics.
Play episode from 23:05
Transcript
