We Are For Good Podcast - The Podcast for Nonprofits cover image

407. Nonprofit Digital Marketing 101 - Jon McCoy, CFRE, Becky Endicott, CFRE, Dana Snyder and Noah Barnett

We Are For Good Podcast - The Podcast for Nonprofits

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How to Make Your Ad Work for You

Noah: Your mindset around how you go into it is to Dana's point is going to be felt on the other end. So make it human, make it cheeky make it something joyful that somebody wants to be a part of and I'll tell you it probably won't work if it's stodgy and buttoned up. Noah: How can we shape people's ideas from social media to start an uprising over here? We're trying to cultivate people at scale that there is more at stake than the wallet. There's more at stake in marketing than just getting the donation.

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