4min chapter

The Bill Simmons Podcast cover image

The Untradeable SGA With Michael Pina and the Future of Everything With Derek Thompson

The Bill Simmons Podcast

CHAPTER

The Millennial Consumer Subsidy

This era started with low interest rates, low smartphone adoption and low social media use. Now all of that is over. And also interest rates are going up. That means that companies can't focus on growth alone anymore. They have to focus on what they sometimes call unit economics. Am I making a profit on the next marginal customer? It's an entirely new vision of how media can work.

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