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4min chapter
Social Media Advertising in a Post iOS 14.5 World: Proxima
Startup Savant
iOS 14.5: A Disruptive Moment
Apple's iOS 14.5 update was rolled out in the fall of last year and has been met with a wave of criticism from marketers who say they can't get their creative to work on new platform. In an interview, Mark Zuckerberg explains how he got his start at DTC site Y Combinator before moving into ad tech. He also talks about what changed when Facebook started making changes to its algorithm that make it easier for people to see ads more effectively.
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