
269 - Use Qualitative Insights To Impact Every Area of Your Business | Demand Gen Live S2 x74
GTM Live
00:00
Is the Pipe Framework a Good Indicator of Performance?
There's a difference between what you use to optimize marketing and what you reporto the board level. If marketing is performing at good or great in the pipe framework, thatwould be % revenue contribution,. Also consider pipe line source. Te prete ye awsom crad chatten with te event in so much. Leam tera had an interesting question but she is in a noisy area. Some one to ask on her behalf.
Transcript
Play full episode