3min chapter

Advisor Marketing Made Simple cover image

Marketing Funnel Basics: What Every Advisor Needs to Know

Advisor Marketing Made Simple

CHAPTER

The Power of Targeted Audiences in Podcast Marketing

This chapter highlights the value of focusing on the right audience for podcast appearances rather than just aiming for larger platforms. It draws on an example where misaligned bookings led to limited success, advocating for strategic outreach to niche audiences for better results.

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