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Ep 437: Becoming An IRA Expert To Differentiate By Charging The Highest Fee Instead Of The Lowest with Ed Slott

Financial Advisor Success

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Building Credibility in Financial Advising

This chapter explores the role of perception in achieving success as a financial advisor, with a particular focus on strategic marketing techniques from the 1990s. The speaker shares their experiences of leveraging media, such as radio and cable news, to enhance their credibility and attract clients. Additionally, it covers the development of educational programs for advisors, emphasizing niche expertise and the importance of continuous learning in a competitive market.

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