AI-powered
podcast player
Listen to all your favourite podcasts with AI-powered features
2min chapter
S2 Episode 14: Amanda, Kyle, Sangram: Your Go-to for GTM & Positioning to W.I.N
The Marchitect
Go to Market Strategy - What Is It?
The customer is the one that centralizes a lot of the conversation on the exact team. The CMO, that's your facilitator, your galvanizer, and then the chief revenue officer is more of your orchestrator, if you will. So it's simply the premium of it's called NU and OBE does market operations, velocity and expansion. And there'll be market Operations, velocity and questions. Market question really is, who should be marketed? Now if you're a small company, it was one product company, that's a question you asked. But you have the same question in an ad over you have 10 products that you're selling. We're going to market you
00:00
Transcript
Episode notes
Get the Snipd
podcast app
Unlock the knowledge in podcasts with the podcast player of the future.
AI-powered
Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode
Save any
moment
Hear something you like? Tap your headphones to save it with AI-generated key takeaways
Share
& Export
Send highlights to Twitter, WhatsApp or export them to Notion, Readwise & more
AI-powered
podcast player
Listen to all your favourite podcasts with AI-powered features
Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode