2min chapter

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Mike Duboe | Growing Consumer Brands That Endure

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CHAPTER

How Much Does It Cost to Build a Site?

I think a lot of brands that if you build a very direct response homepage, it's not the most inviting page. My thesis on that has always been build a site that looks sick and is true to the brand. But then for acquisition purposes, you build literally a clone site or just a series of landing pages where you drive the traffic. Which would cost to build a site? Well, it depends, right? If you're going like some of the sites I've built recently are fully custom design and fully custom developed. So those sites are anywhere from usually 80 to 100k.

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