two & a half gamers session #26 - Unpacking Google ads "disaster", ASA Today's new ad, Google <3 MAX
two & a half gamers
00:00
- Hyper Casual
The policy only references intersticial adds that are 15 or 15 seconds or longer, or unskipable. It's all about unexpected contet at the beginning or during game play. So as long as you implement intersticials to show up between sessions, or in part of the game, that don't interruptthe current game play, you should be fine. In the short term, we're ging to get a lot of bills rejected from google. If you're monitizing interstitial, it's going to be superannoying. And how are they going to police this? I have no idea. What's categonized is 'Unexpected exact' and
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