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Amazon.com
Acquired
Is This a Big Idea?
The notion of a web server was a very new thing. And importantly, it was basically all static. There were HTML pages and you could put those up on a server so that somebody using a browser could get that static page back. But this notion of like code executes when you hit a URL to dynamically generate a page, that really wasn't happening yet. It kind of just relied on whatever book store put up that page to make sure it was updated with what's actually in the store. So Jeff is like, man, this is a big idea. Somebody's going to figure this out.
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