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How To Build a Community Around A Brand with Krystal Wu, Community Manager at Shopify (GMT154)

Growth Marketing Today

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Shopify and HubSpot: A Comparison

When I worked at HubSpot, I was really working specifically in like the social media community space where I was focused on social platforms for engagement and activity. And with Shopify, I feel very grateful that I'm now in a role where I'm evolving my skills from social into more like, almost like one to one in the one to many experience outside of the realm of social. So now I have much more wiggle room in terms of like where I could have my community,. Whether that's like in a Slack group, a forum group, in-person online events.

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