The Truth About How To Position Your Expertise
Clients from Content
00:00
How to Do D. I Trauma Informed Approaches to Community Preparedness
Sally Kohn: Almost all of your clients would go, we want better community preparedness. So that's the result that you're looking at. The approach or a part of that approach is being aware of D.I. I and so let's go with that as an example. She says it really helps them in building a more cohesive approach to community preparedness because they're not just communicating with one part or piece of their audience.Kohn: Another great book recommendation was by Al Rees Trumpe called R.I.E. E. And even though it's older than some of us, it's still completely relevant today.
Play episode from 22:18
Transcript
