New book called brain chains by Theo Copernale, C O M P E R N O L L E who lives in Brussels right now. It is a compilation of lots of new and the last decade of research and neuroscience about how all of that always on stuff is absolutely not improving anybody's productivity. In other words, your brain actually cannot multitask and when you try to do that, your switching costs are absurdly detrimental. The more random the positive reinforcement, the deeper the addiction.

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