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64. A Circular Approach to the Customer Lifecycle w/ Wes Schaeffer

The Customer Experience Podcast

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The Congruency of Customer Experience in Business

In sales, time kills deals. Everything must match not only up to the sale, right? Because rookies and amateurs and the money chasers, they stop at the sale. So you better, like golf, swing through impact. You know, it's true in tennis, baseball,. anything, you're striking the ball, swinging through impact. In martial arts, you know, swing through the strike. It is a clear path.

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