Introduction

This summer has been a new low for in-flight safety videos. What if we could also advertise a movie to you at the same time? It's not product placement, it is a straight-up trailer for the new Spider-Man movie. The ad part of it totally distracts from the few pieces of information that are genuinely relevant. And then to crown it off, when the safety video finishes, fade to black,. Then over the speakers of the aircraft, they just straight up play an actual trailer for the whole film.