Navigating Authenticity and Persona in Public Life

Feeling stuck with clients that don't resonate? Learn how attracting the right clients can transform your coaching business and align perfectly with your unique style and goals. Adrienne Sheares, social PR and personal branding coach, talks about the importance of connecting with ideal clients in person in order to test out if they are the right fit for your coaching business and style. Re Perez, founder of Branding for the People, discusses the process of starting a coaching business and the three focuses to have when choosing what clients to attract: the craft, the people, and the outcome.