3min chapter

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Psychopath Expert Explains How to Spot a Psychopath - Dr Kevin Dutton

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CHAPTER

The Art of Persuasion

"He was like absolutely no sense of consequence, but a real cheeky charmer," says Kevin. He left school at the age of 15 and became a brilliant salesman. "Persuasion isn't about getting people to do what they don't want to do", he said. 'It's about giving them a reason to doing what they do want to do'

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