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From Corporate Banking to Bedding Brand & Dragons Den - James Higgins | The Midnight Pod Episode 72

Matt Kelly | The Midnight Pod

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The First Offline Stun

I did a six meter inflatable mushroom that I thought was a great idea to drive around Central London. This is the first offline stunt I've ever done, because I think brands should be doing more of that. We got a few bits of content from it, but it was the first attempt. Would you do it again? I'm definitely doing it. But I'm going to have to drive the van,. Because whoever was driving the van was worried about permits and shit. So for me, we've just got a bit of content this time. I don't know exactly what would happen, but what would happen? You know, it's cool content. It's like a win-

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