Why being niche is the key to building a brand of the future, with Jens Knoop, founder of Knoops
Conversations of Inspiration
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How Did You Get Started Exploding?
Chocolate shop opened three weeks before the first lock own. By that time there was no talk about a pandamicyes. We were already on a, on a chocolate high. As soon as we knew we have to close clapham junction, and ry, of course, we focust very much on that. But we also want to bring the experience to the customers at home. Now that we can't give it to them, we bring it to them,. they can make it at home.
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