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Behind the Scenes of Building India's BIGGEST BRANDS: Lakmé, Durex, Veet & More!: Sukhleen Aneja

The BarberShop with Shantanu

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Navigating the Complexities of Pleasure and Consumer Behavior

This chapter explores the marketing strategies for products focused on women's pleasure and health, initially framed from a male perspective. It examines the role of influencers in reshaping consumer behavior and normalizing conversations around women's pleasure.

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