The Pandemic, You Know?

During the pandemic, a lot of people lowered their bar of what counts for good video content. Even big brands were strategically filming zoom like or phone like video content to fit in with whatever was going on during the pandemic and make it look more familiar. There's never been a better time because the bar is so low. Take your iphone and a little 200 dollar clip on road mike, and you can make an entire video. And maybe we could tie it in with this idea of there'a, daniel vosalo as famously a coined this phrase, a portfolio of small bets for creators. But also, it's like a diversified portfolio strategy, right?