4min chapter

On Purpose with Jay Shetty cover image

Rick Rubin ON: Why Unconventional Methods Lead to Success & The Secret to Genuinely Love What You Do

On Purpose with Jay Shetty

CHAPTER

How to Tap Into Your Essence

Jay Parini: The most common thing I hear when it comes to creativity is distraction, overthinking and procrastination. He says if you're not planning to repeat what's already been done, then you're one of one. When he started four years ago, there were like 700,000 podcasts in the world; now there are 2 million or more. "I almost think I would say there's two, distraction andprocrastination are related and different,"Parini says.

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