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How to Be a Successful Creator
The rise of Twitter LinkedIn and Instagram led to groups of creators recommending each other's content. Substack and Sparkloop built this in as a feature of the product. It says, it pops up afterwards and says, Hey, thanks so much for subscribing. Why don't you also check out these other creators that I enjoy reading? That gives them an easy way to opt in. And so then what happens is you end up in this small group of creators recommend each other and you all grow faster because of it.