In this podcast episode, Dave Jackson, host of the School of Podcasting, interviews John Ainsworth, CEO and founder of DataDrivenMarketing.co and host of The Art of Selling Online Courses. They discuss various topics related to podcasting, online courses, and marketing. John emphasizes the importance of getting feedback from your audience and shifting your mindset from selling to helping. They also talk about the discontinuation of the Stitcher app and suggest alternative podcast apps. Additionally, Dave shares information about cleared music streaming and its potential impact on the music industry. Overall, the episode provides valuable insights and recommendations for podcasters and online course creators.
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Connect With John Ainsworth and Data-Driven Marketing
Check out their website
The Art of Selling Online Courses Show
Free Course
Pimp Your Funnel
YouTube
Twitter
Technology Recommendations
Thinkific
Kajabi
Teachable
New Zenler
Fresh Learn
Stitcher Replacements
New Podcast Apps
Castamatic.com (ios only)
Overcast.fm (ios Only)
Pocketcasts (ios, android)
ClickFunnels Alternatives
Clickfunnels ($127/month)
Convertpages (one-time fee $49)
Swipepages ($29/month)
Mentioned In This Episode
Join the School of Podcasting Community
Profit From Your Podcast Book
Episode 870 about Email Lists
Should I have a Christmas Sale? (one of John's favorite episodes)
Podpage
Power of Podcasting Network
Dave's YouTube Channel
Dave's Podcasting Newsletter
Buy Dave a Coffee
Put Dave In Your Pocket
Where Will Dave Be?
Question of the Month
DataDrivenMarketing.co
The Art of Selling Online Courses
The Future of Podcasting Show
Google Forms
Meta Survey
Neil Hedley Copywriting Course
Ray Edwards Books (aff)
Timeline
00:00:00 - Introduction 00:00:37 - Opening 00:01:33 - Profit From Your Podcast Book 00:02:09 - The Art of Selling Online Courses 00:03:04 - The Dangers of Focus Groups 00:04:50 - Encouraging Honest Feedback 00:07:06 - Common Mistakes 00:09:36 - Picking Your Niche 00:11:15 - Benefits of Podcasting 00:12:40 - Getting Listeners On Your Email List 00:16:12 - Join the School of Podcasting 00:17:12 - Podcasting Newsletter () 00:17:30 - How to Overcome Feeling Salesy 00:18:17 - How Dave Does His Newsletter 00:18:34 - Switch From Selling to Helping 00:19:28 - Pimpyourfunnel.com 00:20:51 - John's Favorite Episode of His Show 00:22:45 - Preferred Platforms for Courses 00:24:42 - Dave Agrees Moving is a Pain 00:25:54 - Something I Noticed 00:28:57 - Question of the Month 00:29:58 - Where I Will Be 00:30:28 - Sticher App News 00:32:44 - New Features in Podcasting 00:35:12 - Join the School of Podcasting Risk-Free
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