i used to write fiction treatments when i was younger. One of the first ones i ever wrote was, washington had become so power mad that they had walled the city. And my book opens with the scene of everyone garoman show for government. The problem y got in social media is the first question is, how do i get attention? and problem is, sometimes the thing that ou attention is logehead with the thing you want to say. E actlylit end up with environmental campaigns, i'm sorry. Im a family podcast. I imagine you've got the technology to bleed. O.O. Gycel nicholas grean, an australian economist
Rory Sutherland, Vice Chairman of Ogilvy Group, comes back for his second appearance at Infinite Loops! We discussed various marketing strategies and behavioral tics, including:
- In-group vs. Out-group
- Fractal nature of behavioral science
- Pricing heuristics
- "Woke" persuasion
- Barbra Streisand effect, Canada, And a LOT more!
Follow Rory on Twitter at twitter.com/rorysutherland and get his must-read book 'Alchemy: The Dark Art and Curious Science of Creating Magic in Brands, Business, and Life' from Amazon.com