13min chapter

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496 - What Will Happen in 2025 on Bourbon Community Roundtable #102

Bourbon Pursuit

CHAPTER

Whiskey Industry Dynamics and Challenges

This chapter explores the evolving landscape of the whiskey industry, focusing on the historical importance of excise tax and its impact on federal revenue. The discussion highlights MGP's strategic shift towards brand development amidst leadership changes and challenges in brand competition. It also addresses the complexity of sourcing and identity struggles faced by newer whiskey brands relying on MGP's products in a saturated market.

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