14min chapter

Culture First with Damon Klotz cover image

Patagonia's Vincent Stanley on creating a purpose-driven work culture

Culture First with Damon Klotz

CHAPTER

Patagonia: A Model of Responsible Business Practices

This chapter examines Patagonia's philosophy as a responsible company, contrasting it with traditional notions of sustainability. It emphasizes the necessity of aligning business operations with core values, fostering a culture of self-criticism and feedback. The discussion covers the evolution of Patagonia's corporate identity, highlighting the significance of cultural confidence and decision-making inclusivity within the organization.

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