66 - Catiline I: Rome's Deadliest Conspiracy
Cost of Glory
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The Importance of Courage and Loyalty
The speech is an appeal to ethos to character in Aristotle's terms about how to persuade people. You persuade most effectively when you persuade people of your character, he says. They know him just like he knows them. He praises their character and the qualities that will be implied by joining his side.
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