Ep. 439: How Dr. Shereene Idriss Became the PillowtalkDerm
Fat Mascara
00:00
The Challenges of Starting a Beauty Line
"I was approached back in 2019 by a brand incubator to create a line. And I remember being like, oh, that's an interesting concept and it could be so easy," she says. "But what I realized throughout the process is that it's very easy to enter the beauty industry if you do not care." She adds: "There's a lot of mediocrity in the beauty industry that has become just accepted as norm and easy"
Transcript
Play full episode
