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Jeff Bezos Talks Innovation, Progress and What’s Next

DealBook Summit

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From Hobby to Business: Insights on Innovation

This chapter explores the critical differences between hobbies and legitimate businesses, using Blue Origin as a case study. It reflects on the importance of confidence, risk assessment, and the mindset required for entrepreneurship while sharing personal experiences from Amazon's early days. The discussion emphasizes authentic communication in meetings, self-awareness, and the parallels between nurturing a business and raising a family.

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