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Building Your Advisor Marketing Content By Packaging Your Client Wisdom: Kitces & Carl Ep 95

Kitces and Carl - Real Talk for Real Financial Advisors

CHAPTER

How to Build a Podcast Content Business in Your Client Business

The first place we test ideas is Twitter. So it shows up and then, and then it gets turned into so the ideas that are good out of podcast ideas get made into a podcast episode. And those are five to 12 minutes long so you could if you're not doing a podcast you could think of those as like oh that's you could have a folder named newsletter ideas. How do I apply this as an advisor or doing this in your client business? Well, now let's remember if you think of yourself as an intellectual property business that just happens to fuel your client business. You can use trellis for this because of the card system you could just move it from that's what

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