#363: Leading Loyalty Insights from the USA
Let's Talk Loyalty
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The Evolution of Live Shopping
Live stream shopping is the next evolution of home shopping, says Jen. Brands are using this to promote and sell products through their digital platforms. The aim is to provide consumers with an immersive experience that they can ask questions about. But as we were denied social interaction in a store, being able to try something on is the next best thing.
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Transcript
