Kids Rule Our World - Is That Really the Case?

Kids rule our world for us. This is something that we is very much in our DNA here at Mattel, isSomething that we do very strongly. And I think this only continues to be expanded upon when you when you go through and you look at like the top youtuber in the world is Mr Beast,. It's the same it's ninja right as someone else who is was blew up on fortnight and is adored by kids. And we look over to Tik Tok Tik Tok is as a great as a whole own sexual section. We're going to talk a little bit later about kind of age compression and what we're seeing that’s kind of impacting kids which is definitely

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