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Bogg Bags Near $100 Million in Sales Thanks to America’s Moms

Bloomberg Businessweek

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From Setbacks to Success: A Mom's Journey in Bag Design

This chapter follows a New Jersey mom who, dissatisfied with existing bags for her family's activities, embarks on a journey to create her own. Despite initial setbacks, her perseverance leads to the development of a popular customizable bag design, highlighting her entrepreneurship and resilience.

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