5min chapter

The Goal Digger Podcast cover image

639: ​​Automated DMs 101: The Rundown of My Newest Marketing Strategy

The Goal Digger Podcast

CHAPTER

Black Friday Cyber Monday Sales - How This Changed Our Marketing Strategy

Instagram now lets you build what we're calling a DM list and technically it's called recurring notifications. This is an Instagram feature that allows us to create a list that then you can broadcast out to just like an email list. We were able to reach people through this automation so break down that campaign a little bit yes. It totally transformed how we have been approaching launches in general.

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