AI-powered
podcast player
Listen to all your favourite podcasts with AI-powered features
#27: Don Schneider—How to Create a Big Brand (Even On a Small Budget)
Business Made Simple Podcast
Bajing Star Buck Mugs
4min Snip
00:00
Summary
Transcript
Episode notes
This episode is really about marketing versus branding. Marketing is when you communicate very clearly what your offer is, and the people who are listening understand why they need your product to make their life better. Story brand helps you get that part right. There's also branding, which story brand also helps you do. But branding is a little bit different. It's a little more vague. Even small, local companies need to understand branding. We're talking about the look feel, values of the organization that are demonstrated effectively in the colors you use and the music you play. And we wanted to do an episode on branding so i couldn't believe that we got him at branning. I collect star
Get the Snipd
podcast app
Unlock the knowledge in podcasts with the podcast player of the future.
AI-powered
Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode
Save any
moment
Hear something you like? Tap your headphones to save it with AI-generated key takeaways
Share
& Export
Send highlights to Twitter, WhatsApp or export them to Notion, Readwise & more
AI-powered
podcast player
Listen to all your favourite podcasts with AI-powered features
Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode