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TSE 245: The Quarter Method “The Psychology of Sales”

The Sales Evangelist

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The Wolf vs Sheep Analogies

When i realized where my reality came from, it changed the way i looked at sales. For us e salespeople have to go out and find where the deals are. And not every single door is going to be a client. I have to go be the wolf and find out where the sheep are hiding, and i have to get that sheep out of hiding so i can sell to them. That's really where that analogy comes from. It it's the closest relation that i could because, as we said in the book, all humans learn by association.

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