Turning Podcast IP into Multi-Platform Revenue
Podnews Weekly Review
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Transforming Podcasts into Multi-Platform Content
This chapter explores Kaleidoscope's recent $5 million funding and its innovative strategy for expanding podcast content into television and film. It examines the growth of independent podcast companies like At Will Media and delves into the evolving landscape of content creation across various mediums. The discussion highlights the creative process behind successful projects, such as the podcast 'Easy Money,' and the importance of leveraging audio content for broader audience engagement.
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