4min chapter

KI verstehen cover image

Virtuelle Influencer - KI-Avatare erobern die Werbung

KI verstehen

CHAPTER

Authentizität und die Rolle von KI-Influencern in der Werbung

In diesem Kapitel reflektieren die Sprecher über die Herausforderungen und Chancen, die KI-Influencer mit sich bringen. Sie erörtern die Authentizität in der Werbung und betonen die anhaltende Bedeutung menschlicher Emotionen und Interaktionen.

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